Brainpower

Coffee is part of our everyday routine, most often used to wake us up, revitalise, re-charge and stimulate our minds – and even cure a hangover.

Coffee is more to us than just a drink – it’s an art. Often a cup of coffee signals a time to relax – a time we love to cherish. Pausing from the stresses that occur in everyday life, coffee warms the heart and soothes the soul.

We now associate social behaviours that depend heavily upon coffee. Drinking coffee gives us the chance to catch up on each other’s lives or get to know each other better. Coffee is a drink that connects itself to a social activity, the social activity of drinking together.